CONNECT YOUR BRAND WITH THE HEARTBEAT OF JAKARTA
Partner with Indonesia’s most historic and influential football club. Unite your brand with the raw passion of millions of devoted fans across our 360° commercial ecosystem: from electrifying stadium matchdays to multi-platform digital reach.
Full capacity at GBK & JIS for marquee fixtures
Connected followers across official club channels
Matchday, Digital, Talent, Retail & Community
Indonesia’s most fervent and influential fan community
WHY PARTNER WITH US?
Tangible metrics, unprecedented reach, and authentic emotional connection that drive market influence and consumer decisions.
DIGITAL REACH
Instagram, YouTube, TikTok, X, and the official Persija App active with passionate daily engagement.
BROADCAST VIEWERSHIP
Live national Liga 1 broadcasts and prime-time streaming with top-tier ratings across the season.
STADIUM ATMOSPHERE
Unrivaled matchday atmosphere at Gelora Bung Karno & Jakarta International Stadium.
DEVOTED SUPPORTERS
One of Asia’s most loyal supporter bases, actively advocating and championing official club partners.
DIVERSE INDUSTRY FIT
Flexible partnerships spanning FMCG, Banking & Fintech, Lifestyle, Automotive, and Technology.
AUDIENCE DEMOGRAPHICS & PROFILE
Understand the fans and communities who engage directly with your brand story and products.
Age Profile
The vast majority of Persija’s audience falls within the productive age bracket with independent spending power, highly active in digital commerce, and regular sports entertainment consumers.
WHAT IS YOUR CORE BRAND OBJECTIVE?
Every brand has unique goals. Select your primary focus to discover our recommended commercial activation playbook.
Make your brand part of matchday.
Build massive brand visibility across LED stadium perimeters, digital channels, and player storytelling in a unified campaign.
OUR COMMERCIAL ECOSYSTEM
Comprehensive integration across stadium matchdays, digital media, marquee talent, retail licensing, and community initiatives.
Turn matchday into your brand moment.
From the first impression at the stadium concourse to tens of thousands chanting in the stands. Create tactile experiences that allow your brand to be felt in real-time.
FLEXIBLE ACTIVATION PACKAGES
All assets can be tailored and combined based on your specific campaign objectives and budget parameters.
8 COMMERCIAL OPPORTUNITIES
Choose the solution best aligned with your brand objectives. Click explore to pre-fill your brief directly into our enquiry form.
Jersey & Club Branding
Official matchday and training kit branding with maximum television and media visibility throughout the season.
LED Perimeter & Stadium Media
Dynamic pitchside LED boards, giant stadium screens, and static stadium media in front of tens of thousands of live attendees.
Digital & Branded Content
High-impact social campaigns, creative videos, and interactive storytelling across official Persija media channels reaching millions.
Players & Ambassadors
Endorsement collaborations, branded creative productions, and player appearances for product launches.
Licensing & Merchandise
Special edition co-branded merchandise and retail distribution across official Persija Store flagship and digital channels.
Booth & Fan Activation
Concourse activation spaces for live product sampling, brand demonstrations, experiential games, and direct customer acquisition.
Corporate Hospitality
Prestigious VIP lounge access, premium matchday tickets, curated hospitality dining, and bespoke business networking.
Community Programmes & CSR
Grassroots coaching clinics, community tournaments, and impactful social responsibility initiatives reinforcing brand purpose.
COLLABORATE WITH OFFICIAL CLUB ICONS
Persija players are more than athletes—they are cultural icons and public figures followed by millions. We facilitate authentic partnerships with official club commercial clearance.
EXCLUSIVE PLAYER CONTENT
Endorsement videos, social reels, and product features crafted with each player’s authentic voice.
EVENT APPEARANCES & LAUNCHES
Star player appearances at brand activations, press conferences, and live fan engagements.
IMAGE RIGHTS & IP LICENSING
Official licensing to feature club marks, player imagery, and kit attributes across your commercial media.
ATHLETE INTEGRITY & SCHEDULING
All player engagements are coordinated by the club’s commercial management, ensuring compliance with competition fixtures, athletic conditioning, and brand alignment.
TIERED PARTNERSHIP STRUCTURE
Customized tiers based on exposure scale, asset allocation, and industry exclusivity.
PRINCIPAL PARTNER
Prime front-of-shirt branding, absolute category exclusivity, and premier 360° visibility across all club platforms.
- Front-of-Jersey Placement
- Absolute Category Exclusivity
- Prime LED & Big Screen Rotation
- VIP Executive Lounge Suite
PLATINUM PARTNER
Premium kit branding (back/sleeve), extensive matchday LED rotation, and regular digital co-branded campaigns.
- Jersey Back/Sleeve Placement
- Restricted Category Priority
- High LED Perimeter Rotation
- VIP Hospitality Tickets
GOLD PARTNER
Stadium perimeter visibility, concourse activation rights, and scheduled social media integrations.
- Training Kit / Media Backdrop
- Regular LED Board Rotation
- Concourse Activation Booth
- Scheduled Social Media Features
OFFICIAL SUPPLIER
Official provider designation for squad operational categories, sampling activations, and official supplier title.
- Official Partner Title Rights
- Product Provisioning & Sampling
- Official Website & Backdrop Logo
- Regular Matchday Tickets
PROVEN IMPACT OF PARTNERING WITH PERSIJA
Partnership with Persija yields solid, measurable metrics: heightened top-of-mind brand recall, loyal fan advocacy translating into product trials, and high-viral sports content.
PROFESSIONAL COLLABORATION PROCESS
A structured four-stage process ensuring seamless execution, brand safety, and measurable returns on investment.
DISCOVER & ALIGN
Initial alignment mapping your business targets, target audience profiling, and agreed KPI metrics.
CO-CREATE CONCEPT
Tailored activation proposals, asset selection, campaign timeline, and creative brand alignment.
ACTIVATE & EXECUTE
Flawless on-ground execution, premium content production, brand compliance, and matchday supervision.
MEASURE & EVOLVE
Comprehensive performance reporting, quantitative ROI assessment, and strategic recommendations for renewal.
Dedicated Account Team
Single-point-of-contact professional account management.
Brand Safety & Compliance
Full regulatory compliance with league guidelines and brand protection.
Transparent ROI Reports
In-depth analytics and evaluation reports delivered post-campaign.
INTERESTED IN OPENING A BOOTH AT MATCHDAY?
For culinary businesses (F&B), retail merchandise, and brands seeking to activate pop-up booths or direct sampling during matchdays, register through our official tenant portal.
COMMERCIAL ENQUIRY FORM
Provide your brand details below. The Persija Commercial Team will review your brief and get in touch to discuss tailored partnership opportunities.
LIVE BRIEF SUMMARY
This summary updates automatically as you select objectives and fill out the enquiry form.
OFFICIAL COMMERCIAL OFFICE
PT Persija Jaya Jakarta
Rasuna Office Park, Kuningan, South Jakarta, DKI Jakarta 12960